We made teeny-tiny booklets to reach the general public. We’ve been using these in food courts in malls in the inner suburbs in Toronto — and getting a good reception. We put them out on tables where people are already sitting and more than half the people seem to read them and a bunch take them home. That is a way higher ratio of interaction than we have seen with posters or protests or handing out similar flyers on the street. If you want, you can come around again and collect unread booklets to reuse and maybe chat with people who did read them.
The booklets don’t have a ton of detail, but they provide a little context in terms of climate impacts, solutions, policies and potential actions — and they point people towards more info and encourage them to talk to their friends and family about climate.
Climate Pledge Collective 